Assistant Professor


Dr. Subhasis Ray
M.Stat., M.Tech. (Comp. Sc.), M.Phil (Bus. Mgmt.), Ph.D.

Profile

Teaching

Publications

Sl No Title of paper/article Name of the Journal/Magazine Date of publication / Volume No. of Journal
1 Rapid Application Development - Making judicious use ICFAI Magazine - Effective Executive Aug 2005
2 Measuring Corporates on an E-scale ICFAI Magazine – E-business Nov 2005
3 Predicting Attrition of Corporate Bank Customers ICFAI Journal of Marketing Management Nov 2005 Vol. IV No.4
4 Changing Face of Change Management ICFAI Magazine - HRM Review Jan 2006
5 Learning from past IT projects failures ICFAI Journal of System Management Feb 2006 Vol. IV No.1
6 Determinants of Liquidity and Interest Rates: Some Results for India 1990-2005 ICFAI Journal of Bank Management May 2006
7 Strategizing Advertisements in the Service Sector ICFAI Magazine - Marketing Mastermind Jun 2006
8 UN Global E-government Readiness Report: An Indian Perspective ICFAI Magazine – E-business Jul 2006
9 Strategizing the exposure mix in various communication channels for enhancing visibility in the Indian Insurance Industry ICFAI Journal of Management Research Oct 2006
10 Analyzing influence of Brand vis-à-vis Price in Indian Mobile Industry ICFAI Journal of Marketing Management Nov 2006
11 Segmentation on Investment in Personal Insurance and Determination of Insurance Needs through Human Life Value Modeling Management and Labour Studies, XLRI Vol. 32, No. 1, Feb 2007
12 Strategizing Brand Positioning in the context of Indian Insurance Industry ICFAI Journal of Brand Management Mar 2007
13 IT Outsourcing: Models and Processes for Successful Service Delivery ICFAI Journal of Information Technology Mar 2007
14 Approximating the Cumulative Distribution Function of the Normal Distribution Journal of Statistical Research, ISRT, Dhaka University Vol 41 No 1 June 2007
15 Probing the relationship between Credit Spread and Default Probability for various Credit Ratings Gitam Journal of Management Vol 5 No. 4 pp136-144 Oct-Dec 2007
16 Broadband Revolution : Impact and Issues ICFAI Magazine – E-business Nov 2007
17 Development of a framework towards successful implementation of e-governance initiatives in health sector in India International Journal of Health Care Quality Assurance, Emerald Publication Vol 20 No. 6, 2007
18 The Indian Economy – A Study of its Susceptibility to Fuller Capital Account Convertibility (CAC) Management Labour Studies of XLRI Vol 32 No 4, Nov 2007
19 Book Review of 'Data Warehousing - Design, Development and Best Practices' by Mr. Soumendra Mohanty published by Tata McGraw Hill South Asian Journal Of Management Vol. 14, Issue 3, Jul-Sept 2007
20 Potential of E-recruitment in the Market of Kolkata Optimization, Journal of G.L.Bajaj Institute of Management and research Vol 1, Issue 1 of January- June 2008
21 Strategy building for major players to leverage growth in the Indian Hotel Industry ICFAI Journal of Management Research Vol. VII, No. 5, May 2008
22 Strategy formulation for decorative segment of Indian Paint Industry' Management and Change, Institute for Integrated Learning in Management Vol. II, No. 2, 2007
23 Gap Analysis between customer's expectation and current provisions of Indian Life Insurance industry ICFAI Journal of Consumer Behaviour Vol III, No. 3, Sept 2008
24 Evolution of Disaster Management Maturity (DMM) Model for assessing country readiness in combating disasters  Journal for Contemporary Management Research – BIM Vol II, No.2, September 2008
25 Estimating propensity of cross selling home loan product to existing credit card customers using Adaptive Logistic Regression Technique The SPSS Analyst, Published by SPSS South Asia 2008 Oct – Dec
26 Building a Model for Purchase Decision of Laptops and price-performance analysis of major players ICFAI Journal of  Management Research Vol VIII, No 1, Jan 2009
27 Analyzing effectiveness of on-line advertising in Indian context Gitam Journal of Management Oct-Dec 2008
28 Corporate Reporting Framework (CRF): Benchmarking Tata Motors against AB Volvo and Exploring Future Challenges Decision, IIM Kolkata Vol 36, No 1, Apr 2009
29 Feasibility Study to identify the opportunities for selling soft drinks in Institutions while considering the preferences of Institutions and Students ICFAI Journal of Marketing Management May 2009
30 Chief Data Officer (CDO) - a necessity in the realm of Big Data AFBE International Conference Proceedings Dec 2013
31 What's the big advantage of analyzing big data? IMI Konnect Vol 4, Issue 2, Feb 2015
32 Reflecting design considerations: an end-to-end case study on preparing Cricket data available on Net analysis ready IUP Journal of Information Technology Vol. XIV, No. 3, Sep 2018, pp. 7-40.
33 Influence across Cricket Formats in the Indian Context: An Exploration of a Meta-metric Framework for Formative Assessment South Asian Journal of Management Vol. 26, No. 3, pp. 116-136.
Jul – Sep 2019
34 Is the onslaught of T20 cricket influencing how test cricket is played? – A formative assessment IUP Journal of Management Research Vol. XVIII, No. 4, Oct 2019, pp. 36 – 69.
35 An Empirical Study to Analyse Indian Cricketers' Career Progression in View of Current Cricket Explosion Management and Labour Studies Vol. 45, No. 2, Apr 2020, pp. 212-221.
36 Identification of research paradigms for managing the cricketing ecosystem using stakeholder analysis and text mining Management and Labour Studies Vol. 46, No. 3, Aug 2021, pp. 289-312.
37 Cricket mix optimization using heuristic framework after ensuring Markovian equilibrium Journal of Sports Analytics (IOS Press) Vol. 7, No. 3, pp. 155-168.
38 Path Analytic approach towards demystifying the key triggers behind liking different cricket formats – A Kolkata based study Malaysian Journal of Sport Science and Recreation Vol. 18, Issue 1, Mar 2022, pp. 110 – 129.
39 Quadrennial heartbreak called the Olympics IMI Konnect Vol. 10, No. 4, pp. 24-29.
40 Customer profiling and need analysis of mutual funds in Indian scenario Journal of Statistical Approaches in Research Vol. 1, Issue. 1, Jan 2023, pp. 33-49

Publications (Websites and Newspapers)

Books

Book Chapters

Conferences attended

Awards