COMPULSORY PAPER |
EPGPM – 201 |
Strategic Marketing & Financial Management |
80 |
20 |
100 |
Module I: Strategic Marketing Management |
|
|
|
Module II: Financial Management |
|
|
|
SPECIALIZATION: MARKETING MANAGEMENT |
EPGPM – MM202 |
Advertising & Brand Management |
80 |
20 |
100 |
Module I: Advertising Management |
|
|
|
Module II: Brand Management |
|
|
|
EPGPM – MM203 |
Services Marketing & International Marketing |
80 |
20 |
100 |
Module I: Service Marketing |
|
|
|
Module II: International Marketing |
|
|
|
EPGPM – MM204 |
Sales Management & Consumer Behaviour |
80 |
20 |
100 |
Module I: Sales Management |
|
|
|
Module II: Consumer Behaviour |
|
|
|
SPECIALIZATION: HUMAN RESOURCE MANAGEMENT |
EPGPM – HRM202 |
Human Resource Planning & Development |
80 |
20 |
100 |
Module I: Human Resource Planning |
|
|
|
Module II: Human Resource Development |
|
|
|
EPGPM – HRM203 |
Employee Relations & Compensation Management |
80 |
20 |
100 |
Module I: Management and Legal Framework Governing Employee Relations |
|
|
|
Module II: Compensation Management |
|
|
|
EPGPM – HRM204 |
Managing Interpersonal & Group Processes and Management Development |
80 |
20 |
100 |
Module I: Managing Interpersonal & Group Processes |
|
|
|
Module II: Management Development for Technological Change |
|
|
|
SPECIALIZATION: FINANCIAL MANAGEMENT |
EPGPM – FM202 |
Banking Operations & Insurance Management |
80 |
20 |
100 |
Module I: Banking Operations |
|
|
|
Module II: Insurance Management |
|
|
|
EPGPM – FM203 |
Financial Institutions & Market and International Finance |
80 |
20 |
100 |
Module I: Financial Institutions & Market |
|
|
|
Module II: International Finance |
|
|
|
EPGPM – FM204 |
Security Analysis & Portfolio Management and Derivatives & Risk Management |
80 |
20 |
100 |
Module I: Security Analysis & Portfolio Management |
|
|
|
Module II: Derivatives & Risk Management |
|
|
|
Sub-total |
320 |
80 |
400 |
EPGPM - 205 |
Project |
|
|
100 |
EPGPM - 206 |
Viva Voce |
|
|
100 |
GRAND TOTAL |
1000 |