IISWBM - Dr Subhasis Ray

ACADEMIC PROFILE

CURRENT POSITION

EDUCATION

TEACHING AREA

WORK EXPERIENCE

His global clientele includes United Nations, British Telecom, Vodafone Global, South Africa Telecom, Airtel India, Idaho State Insurance Fund, Colorado Compensation Insurance Authority, Damodar Valley Corporation, Larsen & Toubro, Allahabad Bank, Bangladesh Power Development Board, Dhaka Electric Supply Authority, PricewaterhouseCoopers (UK and USA), National Institute for Smart Government, Peerless General Finance & Investment Co. Ltd, Dishergarh Power Supply Co. Ltd.
He has nearly 80 publications which include original book, derivative book, book chapters, journal and conference papers, book reviews and scholastic/popular articles for magazines, websites and newspapers. His research work on cricket has been cited in the prestigious UAE daily Gulf News (https://gulfnews.com/sport/cricket/ipl-no-distraction-for-test-matches-study-says-1.2271945), and many of his articles are published in Indian dailies like The Telegraph, Assam Tribune, Orissa Post, My Kolkata and Jubilee Post.

AWARDS & RECOGNITION

RESEARCH WORK

Prominent Publications:

Cricket mix optimization using heuristic framework after ensuring Markovian equilibrium, Journal of Sports Analytics (IOS Press), Vol. 7, No. 3, pp. 155-168.
Path Analytic approach towards demystifying the key triggers behind liking different cricket formats - A Kolkata based study, Malaysian Journal of Sport Science and Recreation, Vol. 18, Issue 1, Mar 2022, pp. 110 - 129.
An Empirical Study to Analyse Indian Cricketers' Career Progression in View of Current Cricket Explosion, Management and Labour Studies, Vol. 45, No. 2, Apr 2020, pp. 212-221.
Identification of research paradigms for managing the cricketing ecosystem using stakeholder analysis and text mining, Management and Labour Studies, Vol. 46, No. 3, Aug 2021, pp. 289-312.
Influence across Cricket Formats in the Indian Context: An Exploration of a Meta-metric Framework for Formative Assessment, South Asian Journal of Management, Vol. 26, No. 3, Jul - Sep 2019, pp. 116-136.
Development of a framework towards successful implementation of e-governance initiatives in health sector in India, International Journal of Health Care Quality Assurance, Emerald Publication, Vol 20 No. 6, 2007
Corporate Reporting Framework (CRF): Benchmarking Tata Motors against AB Volvo and Exploring Future Challenges, Decision, IIM Kolkata, Vol 36, No 1, Apr 2009.
The Indian Economy - A Study of its Susceptibility to Fuller Capital Account Convertibility (CAC), Management Labour Studies, XLRI, Vol 32 No 4, Nov 2007
Segmentation on Investment in Personal Insurance and Determination of Insurance Needs through Human Life Value Modeling, Management and Labour Studies, XLRI, Vol. 32, No. 1, Feb 2007
Approximating the Cumulative Distribution Function of the Normal Distribution, Journal of Statistical Research, ISRT, Dhaka University, Vol 41 No 1 June 2007

Other Papers

Sl No.	Title of paper/article	Name of the Journal/Magazine	Date of publication / Volume No. of Journal
1	Predicting Attrition of Corporate Bank Customers	ICFAI Journal of Marketing Management	Nov 2005 Vol. IV No.4
2	Learning from past IT projects failures	ICFAI Journal of System Management	Feb 2006 Vol. IV No.1
3	Determinants of Liquidity and Interest Rates: Some Results for India 1990-2005	ICFAI Journal of Bank Management	May 2006
4	Strategizing the exposure mix in various communication channels for enhancing visibility in the Indian Insurance Industry	ICFAI Journal of Management Research	Oct 2006
5	Analyzing influence of Brand vis-à-vis Price in Indian Mobile Industry	ICFAI Journal of Marketing Management	Nov 2006
6	Strategizing Brand Positioning in the context of Indian Insurance Industry	ICFAI Journal of Brand Management	Mar 2007
7	IT Outsourcing: Models and Processes for Successful Service Delivery	ICFAI Journal of Information Technology	Mar 2007
8	Probing the relationship between Credit Spread and Default Probability for various Credit Ratings	Gitam Journal of Management	Vol 5 No. 4 pp136-144 Oct-Dec 2007
9	Book Review of 'Data Warehousing - Design, Development and Best Practices' by Mr. Soumendra Mohanty published by Tata McGraw Hill	South Asian Journal Of Management	Vol. 14, Issue 3, Jul-Sept 2007
10	Potential of E-recruitment in the Market of Kolkata	Optimization, Journal of G.L.Bajaj Institute of Management and research	Vol 1, Issue 1 of January- June 2008
11	Strategy building for major players to leverage growth in the Indian Hotel Industry	ICFAI Journal of Management Research	Vol. VII, No. 5, May 2008
12	Strategy formulation for decorative segment of Indian Paint Industry'	Management and Change, Institute for Integrated Learning in Management	Vol. II, No. 2, 2007
13	Gap Analysis between customer's expectation and current provisions of Indian Life Insurance industry	ICFAI Journal of Consumer Behaviour	Vol III, No. 3, Sept 2008
14	Evolution of Disaster Management Maturity (DMM) Model for assessing country readiness in combating disasters	Journal for Contemporary Management Research - BIM	Vol II, No.2, September 2008
15	Estimating propensity of cross selling home loan product to existing credit card customers using Adaptive Logistic Regression Technique	The SPSS Analyst, Published by SPSS South Asia	2008 Oct - Dec
16	Building a Model for Purchase Decision of Laptops and price-performance analysis of major players	ICFAI Journal of Management Research	Vol VIII, No 1, Jan 2009
17	Analyzing effectiveness of on-line advertising in Indian context	Gitam Journal of Management	Oct-Dec 2008
18	Feasibility Study to identify the opportunities for selling soft drinks in Institutions while considering the preferences of Institutions and Students	ICFAI Journal of Marketing Management	May 2009
19	What's the big advantage of analyzing big data?	IMI Konnect	Vol 4, Issue 2, Feb 2015
20	Reflecting design considerations: an end-to-end case study on preparing Cricket data available on Net analysis ready	IUP Journal of Information Technology	Vol. XIV, No. 3, Sep 2018, pp. 7-40.
21	Is the onslaught of T20 cricket influencing how test cricket is played? - A formative assessment	IUP Journal of Management Research	Vol. XVIII, No. 4, Oct 2019, pp. 36 - 69.
22	Quadrennial heartbreak called the Olympics	IMI Konnect	Vol. 10, No. 4, pp. 24-29.
23	Chief Data Officer (CDO) - a necessity in the realm of Big Data	AFBE International Conference Proceedings	Dec 2013
24	Customer profiling and need analysis of mutual funds in Indian scenario	Journal of Statistical Approaches in Research	Vol. 1, Issue. 1, Jan 2023, pp. 33-49
25	GenAI Applications: Promises and Risks	IUP Journal of Information Technology.	Vol: 20, No:2, Sep 2024

Notable Papers in International/National conference/seminar:

Presented research paper titled " Best congregation of skill may not be enough for success in a team game - a provocative study around IPL 2024" at MathSport Asia Conference held in IIM Udaipur during 9-11 December, 2024
Presented research paper titled "In search of the winning formula and patterns in five major European soccer leagues" at MathSport Asia Conference held in IIM Udaipur during 9-11 December, 2024
Presented research paper titled "An analytic approach towards assessing the effect of twenty over cricket match on test cricket with special focus on India's performance" at MathSport Asia Conference held in XLRI during 10-12 December, 2018
Presented research paper titled "Design considerations for preparing Internet data analysis ready: A case on Cricket related data"; Winner of "Best Paper in IT Track" award at IBS Conference titled "Management in 21st Century: A paradigm shift" held on 19 and 20 Jan, 2018
Presented "Moving Average and Smoothing Techniques" at the Workshop on "Financial Modelling and Business Forecasting in Practical Business Applications", organized by CII, 2011

Other Publications

Ray, S., Das, S. (2025, Sep 25). The pitfalls of fast fashion. Orissa Post, p.6
Ray, S. (2025, Apr 8). Read the cards right, The Telegraph, p. 8
Ray, S., Choudhury, A. (2025, Mar 21). Fast changing world order, Assam Tribune, p. 6.
Ray, S., Chakrabarty, P. (2024, Oct 16). The head and the heart of cricket dominance, My Kolkata, https://www.telegraphindia.com/my-kolkata/lifestyle/the-head-and-the-heart-of-cricket-dominance/cid/2055886
Ray, S. (2024, June 2). India at World Cup and England at Euro: Carrying the same burden?, My Kolkata, https://www.telegraphindia.com/my-kolkata/lifestyle/india-at-world-cup-and-england-at-euro-carrying-the-same-burden/cid/2024220
Ray, S. (2023, July 12). Modelling Melody, The Telegraph, p. 8
Ray, S. (2023, May 11). The NEP Conundrum. Orissa Post, P. 6, Available at http://odishapostepaper.com/m/203150/645bf00c8b5ea
Basu, B., Ray, S. (2023, Apr 30). Taming nature. Orissa Post, Available at https://www.orissapost.com/taming-nature/.
Ray, S. (2023, Apr 14). India's rise in FIFA rankings: Can we start dreaming of a World Cup spot?. My Kolkata, https://www.telegraphindia.com/my-kolkata/lifestyle/indias-rise-in-fifa-rankings-can-we-start-dreaming-of-a-world-cup-spot/cid/1929730
Ray, S. (2022, Oct 30). A Bengal football decline that no Kolkata derby can hide. My Kolkata, https://www.telegraphindia.com/my-kolkata/lifestyle/a-bengal-football-decline-that-no-kolkata-derby-can-hide/cid/1895140
Ray, S. (2022, Oct 20). Have India learnt from last year's T20I World Cup debacle?. Jubilee Post, https://jubileepost.in/en/have-india-learnt-from-last-years-t20i-world-cup-debacle/
Ray, S. (2022, Oct 13). Kishore Kumar the composer: A song list that showcases his genius and versatility. My Kolkata, https://www.telegraphindia.com/my-kolkata/people/kishore-kumar-the-composer-a-song-list-that-showcases-his-genius-and-versatility/cid/1891822
Ray, S. (2022, Oct 11). Eternal - Brand Kishore. Jubilee Post, https://jubileepost.in/en/eternal-brand-kishore/
Ray, S., Basu, B. (2022, Sep 25). Taming disasters. Orissa Post, p. 6.
Ray, S., Choudhury, A. (2022, Sep 15). Predictive engineering and the last frontier. Assam Tribune, p. 6.
Ray, S. (2022, Aug 4). How the actor in Kishore Kumar modulated his voice to make each song unique. My Kolkata, https://www.telegraphindia.com/my-kolkata/lifestyle/from-neele-neele-ambar-par-and-sara-zamana-to-khaike-paan-banaras-wala-and-phoolon-ke-rang-se-how-kishore-kumar-modulated-his-v/cid/1878220 (under Home » My Kolkata » Lifestyle »)
Ray, S. (2021, Jun 5). Let the best play more Tests. The Telegraph, p. 12.
Ray, S. (2021, Apr 8).Tips to sustain the great game. The Telegraph, p. 10.
Ray, S. (2021, Jan 12). The challenges before cricket. The Telegraph, p. 10.
25 May 20: "No short-cuts, Test remains cricket's premier league" published in The Telegraph (Sports page - 12)
13 May 19: "Robotic Resource" published in The Telegraph (OpEd page)
28 Dec 18: "Save the real test" published in The Telegraph (OpEd page)
Aug 2005, Rapid Application Development - Making judicious use, ICFAI Magazine - Effective Executive
Nov 2005, Measuring Corporates on an E-scale, ICFAI Magazine - E-business
Jan 2006, Changing Face of Change Management, ICFAI Magazine - HRM Review
Jun 2006, Strategizing Advertisements in the Service Sector, ICFAI Magazine - Marketing Mastermind
Jul 2006, UN Global E-government Readiness Report: An Indian Perspective, ICFAI Magazine - E-business
Nov 2007, Broadband Revolution: Impact and Issues, ICFAI Magazine - E-business

Key Seminar/Conference attended:

2016, International Conference on Social Issues and Social Work: Public and Private
2016, 3rd Annual International Data Science Summit organized by Data Science Foundation
2017, Convenor of International Conference on Business Analytics and Actionable Intelligence at IISWBM held on 20 Jan
2017, 4th Annual International Data Science Summit organized by Data Science Foundation
2018, D K Sanyal Memorial Lecture on "Historical progress towards Quality higher education" delivered by Prof. Ved Prakash, Former Chairman, UGC
2021, FDP titled "Machine Learning and Optimization for Uncertain Decision Making", NIT Warrangal
2025, Faculty Development Programme titled "Application of GenAI Prompt Engineering in Management Research"

NOTABLE BOOKS

NOTABLE BOOK CHAPTERS

Ray, S. (2023). Supply Line in Sports—Can We Insulate It from Catastrophic Events like COVID-19? In B. Basu, M. Desbordes & S. Sarkar (Eds.), Sports Management in an Uncertain Environment, Springer Sports Economics, Management and Policy Volume 21, https://doi.org/10.1007/978-981-19-7010-8_1, ISBN: 978-981-19-7009-2
Ray, S. (2008). IT Outsourcing: Models and Processes for Successful Service Delivery. In T.P. Rajmanohar (Eds.), IT outsourcing - Emerging trends, ICFAI University Press. ISBN: 81-314-1275-4
Ray, S. (2009). Strategy building for major players to leverage growth in the Indian Hotel Industry. In K. Gowri Shankar (Eds.), Indian Hospitality Industry - Emerging Issues, Opportunities and Challenges, ICFAI University Press. ISBN: 978-813-14-1880-2

Faculty

Dr Subhasis Ray

M.Stat., M.Tech. (Comp. Sc.), M.Phil (Bus. Mgmt.), PhD

CONTACT & ONLINE PROFILES

ACADEMIC PROFILE

CURRENT POSITION

EDUCATION

TEACHING AREA

WORK EXPERIENCE

AWARDS & RECOGNITION

RESEARCH WORK

NOTABLE BOOKS

NOTABLE BOOK CHAPTERS