IISWBM - Prof (Dr) Tanima Ray (Nee` Ghosh)

ACADEMIC PROFILE

Dr Tanima Ray holds a PhD from the University of Calcutta (2001), with her doctoral thesis titled "Structure of the Jute Industry of Bengal, 1930-1977." She completed her Post Graduate Diploma in Business Management (PGDBM) from the Indian Institute of Management Calcutta during 1997-2000, securing 6th rank with a CGPA of 6.75. She also underwent Research Training Programme at the Centre for Studies in Social Sciences, Calcutta in 1992, where she submitted a dissertation entitled "Structural Weaknesses of the Jute Industry of Bengal, 1855-1947." Earlier, she obtained her M.A. in History from the University of Calcutta (through Presidency College) in 1989, graduating in First Class with specialization in Economic History.

Dr Tanima Ray is currently serving as Professor & Head of the MBA Department at the Indian Institute of Social Welfare & Business Management (IISWBM). She has nearly 30 years of experience in research and publications and has been engaged in teaching at the undergraduate and postgraduate levels since 1992. She has been teaching management at the postgraduate level since 2000. At IISWBM, she has served as faculty from May 2000 to July 2006 and again from September 2006 to the present and was promoted to the position of Professor on 01/01/2013. She also had a brief academic engagement at West Bengal University of Technology (WBUT) from August 2006 to September 2006.

Dr Tanima Ray has held several important academic and administrative positions at IISWBM. In her current roles, she serves as Coordinator for NBA Accreditation at IISWBM and is responsible for coordinating the implementation of ISO 9000 standards at the Institute. She is also the Convenor of the Academic Committee, a member of the PhD (RAC) Committee of IISWBM under the University of Calcutta, and a member of the Board of Studies for the MBA programme.

Previously, she has contributed in multiple leadership capacities, including serving as Acting Registrar of IISWBM from June 2017 to November 2017. She has also been Head of the MBA Programme during 2015-16 and again during 2019-21 and worked as Coordinator of MBA (Day) from approximately 2003 to 2010. She has been a member of the Faculty Council for Postgraduate Studies in Commerce, Social Welfare & Business Management, University of Calcutta. She has also coordinated several IISWBM International Conferences between 2007 and 2015, served as MDP Coordinator for various Management Development Programmes, and been In-Charge of the M.Phil. and PhD Programme at IISWBM. In addition, she has served multiple times as Chairperson of the Internal Complaints Committee, acted as State Nodal Officer for West Bengal for the All India Survey on Higher Education (AISHE) under MHRD, contributed to the institutional roadmap development team in 2009, managed academic collaboration with Ludwigshafen University, Germany, and served as Centre Coordinator for Cambridge Examinations at IISWBM

CURRENT POSITION

EDUCATION

TEACHING AREA

Field of expertise:

Marketing Management;
Advanced Marketing Research;
Marketing Analytics using SPSS, R, Python etc.;
Others including Services Marketing, Advertising & Brand Management, Sales Management, International Business Environment, Business / Economic History, Indian Ethos in Management etc.

Dr Tanima Ray specialises in a wide range of teaching areas within management education. Her core expertise includes Marketing Management and Advanced Marketing Research, along with strong emphasis on Marketing Analytics using tools such as SPSS, R, and Python. In addition, she teaches several allied and applied domains including Services Marketing, Advertising and Brand Management, Sales Management, and International Business Environment. Her academic portfolio also extends to interdisciplinary and foundation areas such as Business and Economic History and Indian Ethos in Management, reflecting a holistic approach to business education that integrates analytical, functional, and contextual perspectives of management studies.

Others

Teaching (MBA);
Project guidance (MBA);
PhD guidance;
Student evaluation;
Assistance in student admissions
Students' activity / events coordination;
Syllabus preparation (MBA);
Project proposal submission;
Coordinator of Faculty Research Seminar, IISWBM
Former Chairperson - Internal Complaints Committee (IISWBM)
Former Member - Internal Complaints Committee (Hindustan Petroleum)
Paper setter and examiner for West Bengal Public Service Commission
Former Faculty advisor for Entrepreneurship Cell, IISWBM
Visiting Faculty at different institutes including IIFT Kolkata, IMI Kolkata etc.
External Expert for PhD at different institutes including IIFT, Techno India University etc.

Courses Taught

PhD, MBA, MBA-HRM

WORK EXPERIENCE

Indian Institute of Social Welfare & Business Management, Calcutta (IISWBM)

(May 2000 to July 2006; September 2006 to present)

West Bengal University of Technology - School of Management (August 2006 - September 2006)

Loreto College, Calcutta (December 1992 to May 2000)
Lecturer in History (undergraduate classes) (consolidated non-UGC college post)

Rabindra Bharati University, Calcutta (September 1993 to June 1994)
Lecturer in History (undergraduate and postgraduate classes) (part time)

St. Paul's College, Calcutta (June '92 to November '92)
Lecturer in History (undergraduate classes) (part time)

Registrar (Acting)

The undersigned was Registrar (Acting) of IISWBM from June 2017 to November 2017. Apart from routine work, she worked on the following:

Note on several courses of the Institute
Note on amount due from collaborative organizations
Note on overdue staff promotions
Recovery and collation of documents relating to Rajarhat construction
Identification of faculty gap areas in different courses
Centralization of admission procedure
Centralization of examination procedure
Confidential note on academic qualifications of faculty

MBA department - coordination and Headship:

The undersigned acted as coordinator of the MBA (Day) department from 2003 to around 2010.

She was Head of the MBA department (day and evening) for 2 stints from January 2015 to December 2016 and again from 2019 to 2021.

She took the initiative and implemented the reduction of the time frame of the MBA Evening course from 3 years to 2 years.

She also undertook a paradigm change in the MBA Syllabus and Regulations in coordination with Calcutta University which was implemented from 2015.

She was involved in the introduction of two new specializations in the MBA course - Production and Operations Management (as Coordinator) and Business Analytics and Systems Management (as Head)

NBA accreditation committee of IISWBM (2023) - Coordinator

The undersigned coordinated the application process to get NBA accreditation for IISWBM. The work is still underway.

It may be noted that she was also the Coordinator of the MBA (Day) Programme during the NBA accreditation process during 2010-2011 and was actively involved in the same.

ISO 9000 - Coordinator

The undersigned is coordinating the process of getting ISO 9000 accreditation for IISWBM. The process is still underway.

Academic Committee - Convenor

Currently coordinating the tasks of introduction of Choice Based Credit System (CBCS), implementation of National Education Policy (NEP) etc.

M.Phil. & PhD Programme - In-charge and Initiator:

The undersigned was given the responsibility of starting the M.Phil. and PhD Programme of IISWBM. She carried out the work of designing the programme, getting approval from Calcutta University and beginning the first session of the M.Phil. programme.

All India Survey on Higher Education (AISHE) - State Nodal Officer:

The undersigned was the State Nodal Officer for West Bengal for the All-India Survey on Higher Education (AISHE) being conducted by MHRD. IISWBM was then the State Nodal Agency. The work required close liaison with MHRD and the Department of Higher Education (Govt. of West Bengal).

IISWBM Road map - team member:

An external consultant, Mr. D. N. Sengupta, was appointed to draw up a roadmap for IISWBM. He was assisted by Prof. Anindya Sen of IIMC and the undersigned. The team interviewed faculty members from different departments, HODs and officers and made its recommendations. Report was submitted to the Director (2009).

Salt Lake campus proposal - preparation:

The undersigned was asked to prepare a proposal for the Institute's Salt Lake campus. The proposal was presented before certain members of the Board and the Director. (2009-10)

Board of Studies - member:

The undersigned is a member of the Board of Studies for the MBA Examination.

Faculty Council (Calcutta University) - member:

The undersigned was a member of the University of Calcutta's Faculty Council for Post-graduate Studies in Commerce, Social Welfare & Business Management.

International Conference - Coordinator:

The undersigned was on the Coordination Committee for the Institute's Annual International Conference from its inception in 2007 (when we started with less than 10 papers) right till the 5th conference in 2010 (where we screened and rejected papers and had video conferencing sessions with distinguished academicians abroad). The undersigned was again Coordinator of the 2014 Conference where the Chief Guest was former President of India, Dr. A.P.J. Abdul Kalam.

MDP - Coordinator:

The undersigned was joint coordinator for a 10-month long training programme for Emami (20011-12). The undersigned had also coordinated several other MDPs, including a series of MDPs for the Postal Department, amongst others.

PGDPHM - Coordinator:

The undersigned was the Coordinator for several batches of the Postgraduate Programme in Public Health Management offered jointly by IISWBM and All India Institute of Hygiene and Public Health (2008-11). In 2013 the undersigned gave up this coordination of her own accord.

Foreign Collaboration - In-charge:

The undersigned was given the responsibility to collaborate with Ludwigshafen University of Applied Sciences, Germany, and offer the MBA Programme in International Management Consultancy. The undersigned was sent to Germany for the purpose.

Cambridge Examination - Centre Coordinator:

The undersigned was the Centre Coordinator (2001-03) for management examinations offered by Cambridge University, IISWBM being one of the study centres.

Faculty Research Seminar - Coordinator:

The undersigned was coordinator for the Faculty Research Seminar. Each month a faculty member of the Institute had to present his / her research work at a seminar attended by all faculty members of the Institute.

RESEARCH INTEREST

Research / Project Experience

Currently engaged in writing a book on Marketing Research. Tentative title "Marketing Analytics - an Applied Orientation using SPSS and R"
Currently working on research paper on Marketing of Museums
Worked jointly with Dr. S. N. Ray on the research project on Funding Policy for Promoting Innovative SMEs coordinated by Asian Productivity Organization (APO), Tokyo (2010)
"Structural Imperfections of the Jute Industry in Bengal, 1855-1947" (Dissertation for Research Training Programme at Centre for Studies in Social Sciences, Calcutta)
"Structure of the Jute Industry in Bengal, 1930-1977" (PhD thesis for University of Calcutta)
"Impact of Structural Changes in the Jute Industry in Eastern India & Bangladesh on Labour Income & Productivity, 1900-1978" (paper presented at Workshop on Industrial Labour Organised by Erasmus University of Rotterdam & Calcutta University, 1996)
"Income & Productivity in the Jute Industry Across the 1947 Divide" in A Case for Labour History: The Jute Industry of Eastern India edited by Arjan de Haan & Samita Sen (Calcutta University, Department of History, Monograph no. 17, published by K.P.Bagchi, 1999)
"Financial Implications of Labour: The Jute Industry of Bengal, 1973-1994" (IIMC Project for PGDBM Programme)
"Spatial Study of Wages & Productivity across Indian Studies" (currently working jointly with Prof. Amitava Sarkar, (Director, School of Management, West Bengal University of Technology), presented at a symposium of the World Institute for Development Economic Research (WIDER), U.N. University, Helsinki, Finland.)
"Wage Curve in India: A Spatial Study of Wages & Unemployment" (jointly with Prof. Amitava Sarkar, Director, School of Management, West Bengal University of Technology)

RESEARCH WORK

Papers Presented at International Conferences

Paper on "Small Business - The Answer to the Changing Economic Scenario: Some Indian Models of Entrepreneurship" presented at the 25th National Small Firms Policy & Research Conference of ISBA (Institute for Small Business Affairs) on 'Competing Perspectives of Small Business & Entrepreneurship' held in Brighton, UK, in November, 2002, Organised by Brighton Business School.
Paper on "Impact of Structural Changes in the Jute Industry in Eastern India & Bangladesh on Labour Income & Productivity, 1900-1978" presented at Workshop on Industrial Labour Organised by Erasmus University of Rotterdam & Calcutta University, 1996.
Paper on "Spatial Study of Wages & Productivity across Indian Studies" presented by co-author Prof. Amitava Sarkar, (Director, School of Management, West Bengal University of Technology), at a symposium of the World Institute for Development Economic Research (WIDER), U.N. University, Helsinki, Finland, 2004.
Paper on "The Cultural Context of Entrepreneurship: a Case Study of India" presented at the 53rd International Council for Small Business (ICSB) World Conference (Halifax, Nova Scotia, Canada, June 2008).
Paper on "Indian Ethos in Management: A Case Study in Culture Specific Management" presented at the 6th International Conference on Small and Medium Sized Enterprises Organised by the Athens Institute for Education and Research held in Athens, Greece, in August 2009.
Paper on "Local Labour in a Global Economy: a Case Study of the Changing Face of Labour in the Indian Economy in the Context of Globalization" presented at the 4th Annual International Conference of Indian Institute of Social Welfare and Business Management, Kolkata, 2011.
Paper on "An Indigenous Approach to Entrepreneurship: the Indian Model" presented at the 2013 International Interdisciplinary Conference Organised by the International Institute of Social and Economic Sciences (May 2013, Venice, Italy)

Papers Presented at National Conferences

Datta Chaudhuri, S., Mitra, S., & Ray, T. (2025, July 26). Use of chatbots for customer service in the consultancy sector of India: A literature-based review [Conference presentation]. National Conference on Emerging Issues in Accounting, Finance and Management, St. Xavier's University, Kolkata, Father Lafont Centre in Research and Innovation, in association with Indian Accounting Association, Kolkata Branch, Kolkata, India

Further Papers Accepted for Publication

Paper on "Culture Specific Management: A Case Study of Indian Ethos in Management" accepted for presentation and inclusion in proceedings at IFSAM's (International Federation of Scholarly Associations of Management) VIth World Congress on 'Management in a Global Context: Prospects for the 21st Century' held in Queensland, Australia, in July 2002, Organised by Australian & New Zealand Association of Management.
Paper on "Entrepreneurial Development in the Context of Cross-Cultural Management - the Answer to Asia's Changing Economy: Some Indian Models of Entrepreneurship" accepted for presentation and publication at the Asia Pacific Conference on Economics & Business held in Sarawak, Malaysia, in October, 2002, Organised by University Putra, Malaysia.
Paper on "Entrepreneurship Education - the Importance of Culture: A Case Study of Indian Ethos of Entrepreneurial Management" accepted for presentation at and publication in the proceedings of the 2004 conference of The United States Association for Small Business & Entrepreneurship held in Dallas, Texas, USA, in January 2004.
Paper on "Corporate Social Responsibility for Sustainable Development" accepted for presentation at Second International Conference on Business, Management and Economics Organised by Yasar University (June, 2006, Izmir, Turkey)
Paper on "Corporal Social Responsibility" accepted for presentation at 2nd International Conference on "Globalization and Corporate Social Responsibility", 2006, Humboldt University, Berlin, October, Germany)
Paper on "Corporate Social Responsibility for Sustainable Development" accepted for presentation at International Conference on Sustainable Development - Creating the Culture being Organised by Sustainable Development Research Centre (November, 2006, Perth, Australia)
Paper on "Entrepreneurship and culture: A case study of Indian ethos of entrepreneurial management" accepted for presentation at the Academy of World Business Marketing and Management Development (AWBMAMD) Conference (Rio de Janeiro, Brazil, July 2008)
Paper on "Entrepreneurial Marketing in the Context of Small Business in India: an Alternative Approach" accepted for presentation at the 56th Annual International World Conference, Organised by ICSB, Stockholm, June 2011
Paper on "Management Redefined the Indian Way: Indian Ethos in Management" accepted for presentation at the conference on "Practical Wisdom for Management from the Indian Religious and Spiritual Traditions" Organised jointly by IIM Kozhikode, Yale University, Academy of Business in Management and Conscious Capitalism Institute (January 2012, IIM Kozhikode)
Paper on "A Management Model for Entrepreneurship based on Indian Scriptures" accepted for presentation at International Journal of Arts and Sciences (IJAS) Conference (April 2013, Florence, Italy)

Publications

Datta Chaudhuri, S., Mitra, S., & Ray, T. (2025). Sectoral adoption of chatbots for customer service in India: A consumer-based empirical study. International Journal of Research in Academic World, 5(3), pp.150-159, E-ISSN: 2583-1615, P-ISSN: 3049-3498 [Impact Factor (QJIF): 8.47]
Datta Chaudhuri, S., Mitra, S., & Ray, T. (in press). Use of chatbots for customer service in the consultancy sector of India: A literature-based review. In S. Sur, A. K. Sana, S. Banerjee, & M. Dey (Eds.), New Frontiers in Commerce and Management Studies. St. Xavier's University, Kolkata.
Sarkar, S., Ray, T. Impact of GST on Banking Services in India: Evaluating Public and Private Sector Banks Using Interrupted Time Series Model. International Journal of Research in Academic World, 5(2), pp.140-149, E-ISSN: 2583-1615, P-ISSN: 3049-3498 [Impact Factor (QJIF): 8.47]
"Income & Productivity in the Jute Industry Across the 1947 Divide" in A Case for Labour History: The Jute Industry of Eastern India edited by Arjan de Haan & Samita Sen (Calcutta University, Department of History, Monograph no. 17, published by K.P.Bagchi, 1999)
Article on Jute Mill Labour (in Bengali) published in "Compass" (edited by Pannalal Dasgupta) (March, 1996)
Article on preparation for IIMC entrance test (in Bengali) published in "Drishtibhangi" (edited by Sukhoronjon Dasgupta) (April, 2000)
Textbooks on History & Civics published by Cambridge Publishers & Book Sellers (1998)
Paper on "Impact of Liberalization on Small Scale Sector of India" (published by Federation of Small & Medium Industries, 2002)
Paper on "Management Education - the Panacea for India's Small Scale Sector" (published in South Asian Journal of Socio-Political Studies, June 2002)
Paper on "Small Business - The Answer to the Changing Economic Scenario: Some Indian Models of Entrepreneurship" published in conference proceedings of the 25th National Small Firms Policy & Research Conference of ISBA (Institute for Small Business Affairs) on 'Competing Perspectives of Small Business & Entrepreneurship' held in Brighton, UK, in November, 2002, Organised by Brighton Business School.
Paper on "CRM & TQM: American, Japanese & Indian perspectives" published in Survey - A Management Journal, Volume 41, no. 3-4, 2003
Paper on "Spatial Study of Wages & Productivity across Indian States" authored jointly with Prof. Amitava Sarkar, IISWBM, proceedings of the symposium of the World Institute for Development Economic Research (WIDER), U.N. University, Helsinki, Finland, 2004
Study material for paper on Marketing Management for Netaji Subhas Open University's Distance Learning Management Programme.
Edited study material for paper on Sales and Distribution Management for Netaji Subhas Open University's Distance Learning Management Programme.
Paper on "Corporate Social Responsibility & Sustainable Development" jointly with Dr. Amitava Sarkar published in "Corporate Social Responsibility" edited by Bhabatosh Banerjee, Kanika Chatterjee and Dhrubaranjan Dandapat (University of Calcutta, Department of Commerce, 2008)
Paper on "Business Ethics and Corporate Social Responsibility for Sustainable Development" presented at National Conference on Business Ethics Organised by SIES College of Management, Mumbai (August, 2006, Mumbai) (published in conference proceedings)
Paper on "Employment Patterns in the Jute Industry of Bengal (1973-74 to 1993-95) - A Case for Labour History" published in Survey (Vol 46, nos. 1-4, 2006)
Paper on "The Cultural Context of Entrepreneurship: a Case Study of India" published in conference proceedings of the 53rd International Council for Small Business (ICSB) World Conference (Halifax, Nova Scotia, Canada, June 2008)

Seminars / Workshops / MDPs / FDPs and more

Organised Executive Development Programme for Newly Joined Executive Trainees (HR & Law) of Damodar Valley Corporation (DVC), Oct 16-Nov 15, 2025. (7 participants)
Organised Executive Development Programme for Newly Joined Executive Trainees (Finance) of Damodar Valley Corporation (DVC), August 19-23, 2025. (6 participants)
Organised Orientation Programme on "Healthcare & Hospital Management" for Newly Recruited Doctors of Damodar Valley Corporation (DVC), August 6-8, 2025. (14 participants)
Organised MDP on "Entrepreneurial Skill Development" for Entry Level MSME & Textiles Officers of the Department of MSME & Textiles, Government of West Bengal, Feb 24-28, 2025. (33 participants)
Organised MDP on "Entrepreneurial Skill Development" for Entry Level MSME & Textiles Officers of the Department of MSME & Textiles, Government of West Bengal, Feb 17-21, 2025. (37 participants)
Organised MDP on "Entrepreneurial Skill Development" for Entry Level MSME & Textiles Officers of the Department of MSME & Textiles, Government of West Bengal, Feb 10-15, 2025. (29 participants)
Organised MDP on "Entrepreneurial Skill Development" for Entry Level Textile Officers of the Department of MSME & Textiles, Government of West Bengal, August 27-31, 2024. (39 participants)
Organised MDP on "Entrepreneurial Skill Development" for Entry Level MSME Officers of the Department of MSME & Textiles, Government of West Bengal, August 20-24, 2024. (38 participants)
Participated in the 21st CII Brand Conclave for several years
Participated in the First Indian Business Schools Annual Summit on "Remaining Relevant: How can Indian Business Schools Adopt and Adapt?" Organised by London Education Management Consultants and UK Trade & Investment Organised in New Delhi in February 2015
Reviewer of paper for African Journal of Agricultural Research (2011)
Reviewer of papers for International Conference on Small Business, Stockholm, 2011, Organised by International Council of Small Business (ICSB)
Reviewer of papers for International Conference, 2011, Organised by Indian Institute of Social Welfare and Business Management
Reviewer of papers for International Conference on Small Business, Korea, June 2009, Organised by International Council of Small Business (ICSB)
Reviewer of papers for International Conference on Small Business, Canada, June 2008, Organised by International Council of Small Business (ICSB)
National Seminar Organised jointly by IISWBM & International Partnership in Service Learning (IPSL) on "Service Learning & Society: Education, Leadership & Justice" (IISWBM, January 2004).
Coordinator of Management Development Programme for Marketing Executives and Field Level Managers, Deptt. of Posts, Ministry of Communications & Information Technology, Govt. of India (IISWBM, August 2004)
MDP on "Best Practices in Customer Satisfaction Measurement" for Indian Electrical & Electronics Manufacturers' Association (IEEMA) (IISWBM, February, 2005).
Participant at Workshop on Consultancy & Services Sector: Challenges & Prospects by Deptt. of Scientific & Industrial Research, GOI, WBIDC Ltd., Consultancy Development Centre, New Delhi and WEBCON Ltd. (Calcutta, 23rd February, 2005)
Presented paper on "Corporate Social Responsibility & Sustainable Development" jointly with Dr. Amitava Sarkar at National Conference on "Corporate Social Responsibility" under DSA Organised by Department of Commerce, University of Calcutta (Calcutta, 5th and 6th March, 2005)
Coordinator of Management Development Programme for Marketing Executives and Field Level Managers, Deptt. of Posts, Ministry of Communications & Information Technology, Govt. of India (IISWBM, May 2005)
Prepared report on Marketing Strategy for JMDC (June 2005)
Coordinator of Management Development Programme on Management Consultancy Organised in cooperation with International Institute of Management Consultancy, Ludwigshafen University of Applied Sciences, Germany (IISWBM, June 2005)
Organised and moderated Focus Group Discussion for The Telegraph (ABP Pvt. Ltd.) to understand the reader's relationship with his newspaper in general and his perception of leading newspapers in Kolkata (December, 2005)
Resource person on Marketing Management at Technology Entrepreneurship Development Programme for Engineering Entrepreneurs Organised by Central Mechanical Engineering Research Institute (CMERI, Durgapur, February 2006)
Resource person on Services Marketing for Training Programme for officers of UCO Bank (June, 2006)
Paper on "Business Ethics and Corporate Social Responsibility for Sustainable Development" presented at National Conference on Business Ethics Organised by SIES College of Management, Mumbai (August, 2006, Mumbai)
Participated in the Ninth National Consultancy Congress on "Consultancy and Services: Global Market" Organised by Consultancy Development Centre (CDC), New Delhi, (New Delhi, 15th and 16th January, 2007)
MDP on "Marketing Research for Consumer Behaviour" for JMDC (IISWBM, February, 2007)
Coordinator of Management Training Programme for RMS Officials for setting up of Mail Business Arm of Deptt. of Posts, Ministry of Communications & Information Technology, Govt. of India (IISWBM, April 2007)
Coordinator of Management Development Programme for Marketing Executives and Field Level Managers, Deptt. of Posts, Ministry of Communications & Information Technology, Govt. of India (IISWBM, May 2007)
MDP on "Best Practices in Customer Satisfaction Measurement" for Indian Electrical & Electronics Manufacturers' Association (IEEMA) (IISWBM, June 2007)
MDP for sales personnel and sales managers of Mendine Pharmaceuticals Pvt. Ltd. (Kolkata, January 2007)
MDP for Indian Oil Corpn. on "Creativity and Innovation" (May 2007)
Coordinator of Workshop on "Advanced Operations Management - a Cutting Edge to Profitability" at IISWBM (May 2007)
MDP for GRSE (June 2007)
MDP for IOC on "Creativity, Problem Solving & Decision Making" (July 2007)
Coordination Committee of every Annual International Conference Organised by IISWBM (2007 to 2011)
MDP for IOC on "Training Programme - designing and methodology" for Trainers (December 2007)
Invited as judge for District Level School Science Exhibition at Digha Science Museum (January 2008)
MDP for physicians as part of National Rural Health Mission (IISWBM, January 2008)
MDP on "Marketing Research for Consumer Behaviour" for JMDC (IISWBM, February, 2008).
MDP for IOC on "Training for Trainers" (May 2008)
Paper on "The Cultural Context of Entrepreneurship: a Case Study of India" presented at the 53rd International Council for Small Business (ICSB) World Conference (Halifax, Nova Scotia, Canada, June 2008)
MDP for IOC on "Managerial Skills" (September 2008)
Coordinator for Postgraduate Diploma in Public Health Management (PGDPHM) conducted jointly by All India Institute of Hygiene and Public Health (AIIHPH) and IISWBM (2008-09)
MDP for IOC on "Team Building" (May 2009)
MDP for Probationary Insurance Inspectors of Employees' State Insurance Corpn. (ESI) (June 2009)
Paper on "Indian Ethos in Management: A Case Study in Culture Specific Management" presented at the 6th International Conference on Small and Medium Sized Enterprises Organised by the Athens Institute for Education and Research, Athens, Greece, August 2009.
Coordinator for Postgraduate Diploma in Public Health Management (PGDPHM) conducted jointly by All India Institute of Hygiene and Public Health (AIIHPH) and IISWBM (2008-09, 2009-10, 2010-11)
MDP for National Council of Science Museums (March 2010)
MDP for National Institute for Orthopaedically Handicapped (NIOH), Kolkata (June 2010)
MDP for GRSE (September 2010)
MDP for Mendine Pharmaceuticals (October 2010)
MDP on Customer Satisfaction for nursing staff of ESI (3 batches - 2010-11)
MDP for Directors of ESI (2011)
Coordinator of MDP for Marketing Trainees of Emami Ltd. (July 2011 - March 2012)
Faculty Development Programme on Research Methodology Organised jointly by IISWBM and IAPQR, IISWBM (June 2011)
Faculty Development Programme on Business Data Analysis using SPSS Organised by IISWBM (June 2011)
MDP on Behavioural Skills for S. N. Bose National Centre for Basic Sciences, Kolkata (December 2012)

PhD Guidance

Supervisor for Arijit Kumar Gupta for his Ph. D. thesis on "Effects of Parental Power and Style on Relative Influence of Adolescents in Family Consumption Decision", the Department of Management Studies, Aligarh Muslim University (awarded in 2013).

Supervisor for Sutrishna Baid, IISWBM, University of Calcutta

Supervisor for Deetipritya Dasgupta, IISWBM, University of Calcutta

Supervisor for Durlava Banerjee, IISWBM, University of Calcutta

Supervisor for Souvik Ghosh, Department of Business Management, University of Calcutta

Joint Supervisor for Dipannita Barua for her Ph. D. thesis on "Impact of Personal, Organizational and External Factors on Performance of MSMEs in Maharashtra: an Empirical Study" under the Department of Business Management, University of Calcutta.

Joint Supervisor for Ratnankar Bhattacharya for his Ph. D. Thesis on "Voter Turnout Pattern in West Bengal and its Implications for Marketing" under the Department of Business Management, University of Calcutta.

Faculty

Prof (Dr) Tanima Ray

PGDBM (IIM, Calcutta), PhD

CONTACT & ONLINE PROFILES